About Pennyful

Founded in the year 2011, Pennyful.in is the pioneer in the Indian cashback and discount coupons market and has now been recognized as a leading innovator in online shopping space in the Indian market.

Pennyful’s goal is simple, which is to create a unique shopping experience for their customers where they can earn back some of the money they spend. Pennyful.in pays its customers to shop online. The key distinguishing factor at Pennyful.in is that it offers real cash back to shoppers who shop at any of Pennyful.in’s online partner stores through its site while helping them discover amazing offers and products. Supported by an excellent customer support team, Pennyful.in gives its users various options of buying flight tickets, electronics, apparels and accessories, books, gifting ideas, shoes etc.

The company boasts of partnerships with over 500+ merchants including names like Flipkart, Snapdeal, Amazon, Alibaba, Paytm, Jabong and FabFurnish among others. All consumers need to do is start their shopping at Pennyful.in to earn real cash rewards. Additionally, consumers have access to instant discounts through the latest coupons and deals while shopping online.

On 17 January 2015, Pennyful also launched its price comparison and product discovery tool for Amazon, Snapdeal and Flipkart, making it the first Indian cashback website to deliver such a service. With this service, Pennyful aims to create a complete shopping and saving experience for its users.

How does it work?
For every purchase that is made through the Pennyful.in website, the company is paid a commission from that respective store, which in turn is split with the customer in the form of cashback. This would ultimately result in a win-win situation for all parties involved.

Mission and Vision:
The company’s goal is to be seen as the best and most trusted player in the cashback and coupon segment amongst merchants and online shoppers in India while providing customers with a unique shopping experience.

Product Offering:

  • -Cashback
  • -Coupons & Deals
  • -Price Comparison

Categories of Merchants:

  • -Apparel & Accessories
  • -Baby Care & Kids
  • -Books
  • -Business & Office
  • -Computers
  • -Electronics & Photo
  • -Flowers & Gifts
  • -Games & Toys
  • -Health & Beauty
  • -Home & Garden
  • -Internet & Online
  • -Jewelry
  • -Music & Movies
  • -Sports & Fitness
  • -Travel & Luggage

The Way Forward:
The ambitious, strong and determined team of Pennyful.in plans to expand its operations and become the number one player in the online cashback and coupon category.

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